At Brock's persistent request, our heroes stop by Caesar Street, a town of breeders famous for its Pokémon beauty salons. Brock makes a special request to visit a salon called Coron. The owner of the Beauty Salon, Coron, is a breeder who has received the most superior ranking in the Pokémon Breeder Contest for three years straight. Recently, a store called Salon Roquet has been introducing outrageous fashions, making wild profits and disrupting long-term shop-owners.